Google Core Algorithm & Google Panda Algorithm
There are two parts of the algorithm of google search engine ranking. So first is the core algorithm which is updated very frequently which is the core defining that these are the best practices – Titles, descriptions, H1 tags, H2 Tags, Schemas, Markups, AMPs and other things, and then there are other updates which come up every now and then previously used to be like Humming Bird, Penguin, and others.
Now what has actually happened is Panda - a code which is now a part of a core search algorithm which works more on real-time basis whatever changes that ever happens in the algorithm. It won’t be real time. It would take us three months for the algorithms or new changes to take place and the ranking to get affected, or rankings would take place. Whatever changes you want to make on your own, if they are unethical and black hat then your site would come down on ranking then and there.
It’s very important to know that with the change in this algorithm it’s been more on a real-time basis and all the practices of SEO need to be well defined. The content should be unique and well defined with perfect grammar. Same for the title or the on page changes. The on page changes just not need to be done for a limited number of pages because we need organic rankings to have right titles, descriptions, tags, schemas and AMPs for all the pages of your websites.
It should not be that you have 404 ERROR pages or hundreds of other error pages. At the same time, the off pages SEO techniques that are being followed should be performed in such a way that they are ethically right. So, stop doing those directory submissions, instead concentrate on unique link building. Talk to people who are authoritarian in their respective industry and tell them you can provide them the content and they would give you a link. There is absolutely no problem in getting no follow links because when you are trying to actually promote your site in the right form, people will realize that this site is doing it in a genuine way, so now we have told you that Panda is the part of core search algorithm.
As an SEO specialist, if someone wants his or her website to actually rank higher on the search engine ranking, you need to take care of all these points. Put on the page, put off the page, AMPs, Schemas, Markups, H1 & H2 Tags, Titles etc. you can ensure that the website comes up organically and stays there.
Again I would like to emphasize on the website because getting the website to the top ten and then the website goes back to maybe second or third place and slowly downwards is of no use. So let’s do the things in the right manner with the right approach and get those search engines which you always want to have.
If you have any questions on how and what are the other last practices that need to be achieved, how the link building is to be achieved and how the link building is to be done in the right manner, kindly feel free to ask us. We will be happy to answer your questions.
Thank you!
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