Adobe Experience Cloud Tutorial 2018
Adobe Experience Cloud explained in Tutorial 2018. ✔ Get to know where to sign in and how to switch between the cloud solutions and core services.
Adobe Experience Cloud consists of three sub-clouds:
1. Marketing Cloud: Adobe Experience Manager (WCM/ CMS), Campaign (marketing automation/ orchestration), Target (personalization, testing), Social, Primetime.
2. Analytics Cloud: Adobe Analytics, Audience Manager (DMP).
3. Advertising Cloud: Adobe Media Optimizer (Search, DSP/ Demand Side Platform, DCO/ Dynamic Creative Optimization).
This Adobe Experience Cloud Tutorial also covers Core Services:
Activation (Adobe Launch, DTM/ Dynamic Tag Management, Triggers)
Administration
Assets
Exchange
Feed
Mobile Services
People (Customer Attributes, Audiences)
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