Programmatic transparency смотреть онлайн

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50:33

Programmatic Transparency and Supply Chain Validation

Programmatic Transparency and Supply Chain Validation

IAB Australia

In this webinar we review the state of IAB Tech Lab's ads.txt, app-ads.txt, and sellers.json specifications, designed to provide ...

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52:52

Mitigating Ad Fraud with IAB Tech Lab Programmatic Transparency Standards Webinar

Mitigating Ad Fraud with IAB Tech Lab Programmatic Transparency Standards Webinar

IAB Tech Lab

This event will introduce attendees to the IAB Tech Lab and its portfolio of standards and specifications. The event will focus on ...

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1:03

Transparency in the Programmatic Supply Chain

Transparency in the Programmatic Supply Chain

R3 Worldwide

In this paper, we will seek to explain the complexities of the programmatic value chain, identify which global marketers are making ...

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6:00

Is Programmatic Advertising Broken? (Or Are You Using It Wrong?)

Is Programmatic Advertising Broken? (Or Are You Using It Wrong?)

Epom

Are your ads reaching real people? Programmatic was supposed to be the future — fast, efficient, scalable. But in 2026, it feels ...

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24:52

Aetna's Executive Director, Paid Media Strategy - Jose Diaz explains Programmatic Transparency

Aetna's Executive Director, Paid Media Strategy - Jose Diaz explains Programmatic Transparency

ANA Global CMO Growth Council

Growth Council Guide to help CMOs Streamline Programmatic and Reinvest for Growth The Growth Council is pleased to share a ...

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3:58

Does AI Pose Even More Non-Transparency Risk Than Programmatic Media?

Does AI Pose Even More Non-Transparency Risk Than Programmatic Media?

ANAmarketers

A long-term pain point for marketers is the ongoing lack of transparency within programmatic ad systems. Why then are marketers ...

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0:52

Paul Dolan, Varick- Programmatic Transparency

Paul Dolan, Varick- Programmatic Transparency

BPA Worldwide

Paul Dolan, Varick explains how transparency in the Programmatic space has evolved at the BPA Media Exchange at the New ...

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4:18

[Tech Talks] Radical Transparency in the Programmatic Supply Chain

[Tech Talks] Radical Transparency in the Programmatic Supply Chain

ClickInsights

Laura Quigley, SVP APAC at Integral Ad Science addresses the cause of the trust issues in the programmatic supply chain and ...

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36:52

Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?

Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?

WFA

The sophistication with which media is being bought programmatically is increasing but there remain a number of intractable ...

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4:50

Programmatic, Transparency & Attention: How Kargo is Shaping the Future of Digital Advertising

Programmatic, Transparency & Attention: How Kargo is Shaping the Future of Digital Advertising

Adtech Today

In this exclusive conversation, Neha Mehta, Head of Content & Editor at Adtech Today sits down with Nabajit Nath, Sales Director ...

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6:44

Transparency in Programmatic CTV Is Crucial for Advertisers: Spectrum Reach’s Michael Kuntz

Transparency in Programmatic CTV Is Crucial for Advertisers: Spectrum Reach’s Michael Kuntz

BeetTV

CANNES – The automated buying and selling of digital advertising can be frustrating for marketers who want to ensure their ...

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38:12

DataXu Webinar | Importance of Transparency in Programmatic Marketing

DataXu Webinar | Importance of Transparency in Programmatic Marketing

dataxu

http://bit.ly/DataXuYT DataXu's vision is to make marketing better using data science. The world's top brands and agencies partner ...

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32:09

Addressing Programmatic Supply Chain Transparency Challenges - IAS Innovation Summit 2020

Addressing Programmatic Supply Chain Transparency Challenges - IAS Innovation Summit 2020

Integral Ad Science

A panel discussion about how total visibility and transparency in programmatic is achievable, and what the benefits are. Speakers: ...

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3:54

Is Programmatic The Answer To Non-Transparent Media Buying Concerns?

Is Programmatic The Answer To Non-Transparent Media Buying Concerns?

The Drum

Is automation the silver bullet to advertiser concerns over non-transparent media buying practices? AudienceScience's chief ...

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6:12

Ten Proven Ways to Optimize Your Programmatic Media Spend

Ten Proven Ways to Optimize Your Programmatic Media Spend

ANAmarketers

Pulling from the ANA's robust Programmatic Media Supply Chain Transparency Study, published in late 2023, this POV provides ...

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Most Surprising Finding - Amy Adams, Discover - ANA Transparency Study - Cannes 2023

Most Surprising Finding - Amy Adams, Discover - ANA Transparency Study - Cannes 2023

TAG TrustNet

ANA Programmatic Transparency Study "First Look" results, Amy Adams, Discover, VP Media, most surprising finding The current ...

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19:08

PROGRAMMATIC SUPPLY CHAINS AND TRANSPARENCY ISBA AND PWC DISCUSS THEIR GROUNDBREAKING REPORT

PROGRAMMATIC SUPPLY CHAINS AND TRANSPARENCY ISBA AND PWC DISCUSS THEIR GROUNDBREAKING REPORT

Adwanted UK

ISBA, the industry body representing advertisers, and consultancy PwC have finally released their long awaited report on the ...

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1:44:03

Kimberley-Clark's Rachel Mervis on Programmatic Transparency

Kimberley-Clark's Rachel Mervis on Programmatic Transparency

ANA Global CMO Growth Council

Watch Kimberly-Clark's Global Programmatic Media Lead, Rachel Mervis, share how to drive programmatic transparency, ...

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18:30

Presentation- Trust & Transparency in the Programmatic Ecosystem

Presentation- Trust & Transparency in the Programmatic Ecosystem

Agency Reporter

Agency Reporter's Programmatic Asia Symposium New Delhi 2024 Address concerns about transparency and competition in ...


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